Welcome to The Mindful Marketers
Small business owners wear many hats, juggling products, services, daily operations, business development, sales, marketing, and more. After hearing the challenges and frustrations of many small business owners, we launched The Mindful Marketers!
Our Experience and Mission
With over 40 years of combined experience working for top UK brands, we've seen it all - the good, the bad, and everything in between. We understand the confusion around marketing and want to bring our expertise to support the small business community.
Having spent our careers driving results for big businesses, we wanted to make a real difference for those starting their marketing journey. We know the importance of effective marketing that respects your needs, goals, and budget while considering your time constraints.
Our mission extends beyond supporting small business owners. We aim to positively impact the community and the world through our practices and the businesses we collaborate with.
Marketing Fundamentals and Flexible Support
With our extensive marketing careers, we've seen the evolution from pre-social media days to now. Despite changes in delivery, the marketing fundamentals remain: understand your customer, address their pain points, use effective channels, and work hard to retain them. This simple ethos drives our no-nonsense, effective approach.
We've worked with budgets big and small, learning where to invest and what can be done for free to maximise marketing impact. Understanding early-stage budget constraints, we offer flexible support packages to suit your needs.
To further assist, we've launched Pennywise Digital, providing small businesses with cost-effective solutions to stay in front of their target audience and maintain engagement.
Meet Our team
Co-Founder
Sharon
Slade
With over 23 years of experience across various industries, Sharon has a wealth of knowledge to share. From email marketing and loyalty programs to acquisition, trade marketing, and database management, the journey has been vast and enriching. Now, this extensive experience is being utilised to help small businesses grow. Whether you need strategies for SEO, social media campaigns, email marketing automation, or customer loyalty programs, the goal is to help your business thrive and succeed.
Co-Founder
Suellen
Morris
With over 20 years of experience leading marketing initiatives across a range of B2C and B2B sectors, this professional has gained extensive knowledge in strategic planning, integrated marketing campaigns across all channels, media buying, brand management, and partnership development. Now, excited to use this expertise to support small businesses, applying a commercial lens to drive sales and growth. The focus is on creating tailored marketing strategies that help small businesses thrive in a competitive market.
There’s a million and one marketing agencies out there, so why choose us?
We will work with you to understand you, your business, your goals and ambitions and your customers and will be honest about how we can help you and offer a variety of solutions that can be flexed around your needs and budget.
We won’t over-promise and will always be open and clear about what can be achieved and by when. We know there’s many people out there who will promise the world and many of our clients have been frustrated by such companies in the past, we are not like that. We will always be realistic about what can be achieved and what effort is needed from you and our team to achieve your goals.
We also promise not to bamboozle you with jargon!
This is all reinforced through our Marketing promise, where we will:
- Be open and honest about what will and won’t work for your clients
- Test and learn from everything we do so that there’s a cycle of continual improvement
- Leave the jargon at the door and be clear
- Support you to understand what’s going on through regular feedback
Sounds like a company you could work with? Get in touch, we’re always happy to have a chat and see if we can help.
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